Definition of an Independent Restaurant | Definition of a Chain Restaurant | About our Mission | About our Game Plan |
A Chain Restaurant is any restaurant with a "headquarters" (usually in another state). Any restaurant with more than ten units. Any restaurant with Corporate Regulatory Structures. Any restaurant on the stock market. Chains are popular for a reason. They are consistent. They have long hours and good branding that is easily recognized. But this is the downfall of great cuisine. I do not blame them for being good business people, nor am I jealous of their riches. I am proud of them in a business sense, but they are the downfall of great cuisine. Chain Restaurants are ones that we know the name: McDonald's, Wendy's, Applebees, Chili's, Outback, Village Inn, Denny's, Joes Crabshack, Texas Roadhouse, IHOP, etc. etc. etc.
Home | What is an Independent Restaurant? | What is a Chain Restaurant?
What is our MISSION? | How can we accomplish this mission?
Future Plans | About Chef Matthews, Founder of this movement